Know your real profit.
Every SKU. Every marketplace.
MultiTally gives ecommerce sellers a single, financially precise answer to the most important question: “How much money am I actually making?”
No credit card required. Full Professional features for 14 days.
One dashboard. Three marketplaces. True profit.
50+
Fee types mapped
3
Marketplaces
114
Unique fees tracked
14
Day free trial
Up and running in 3 steps
No spreadsheets. No manual data entry. No guessing.
Connect your accounts
Link your Amazon, Walmart, or Shopify accounts in under 2 minutes via secure OAuth. Your data starts syncing immediately.
We map every fee automatically
Settlement reports, orders, and financial data are pulled and normalized into a canonical fee structure. 50+ fee types, zero manual entry.
See your true profit per SKU
Revenue minus every fee, COGS, returns, and advertising, per product, per marketplace. The number you actually take home.
The problem
Multi-channel sellers use spreadsheets, gut feelings, or single-marketplace tools that miss half the fees. You're making decisions on incomplete data.
Why it's hard
Amazon has 50+ fee types. Walmart uses a different structure. Shopify charges processing fees. COGS change. Returns happen. No tool puts it all together.
How we fix it
One dashboard that ingests settlement data from every marketplace, maps every fee to a canonical type, and shows you true profit per SKU. Built by an accountant.
Built by an accountant, not just an engineer
Most ecommerce tools are built by developers who think “profit = revenue minus fees.” That misses COGS changes, return processing, storage costs, advertising spend, and dozens of hidden fees. MultiTally treats your multi-channel business like what it actually is: a business that needs a proper set of books.
Everything you need to know your numbers
One dashboard that replaces spreadsheets, marketplace-specific tools, and guesswork.
Financial-Grade P&L Per SKU
Every fee mapped across Amazon (50+ fee types), Walmart referral structure, and Shopify processing costs, plus COGS, returns, advertising, and currency normalization.
- Every fee type mapped: referral, fulfillment, storage, advertising, returns
- COGS tracking with date ranges (costs change over time)
- True net profit, not just revenue minus obvious fees
Cross-Marketplace Comparison
See the same product's profitability side-by-side across Amazon, Walmart, and Shopify. Know exactly where you make more per unit.
- Auto-match products across marketplaces by SKU or barcode
- Side-by-side P&L breakdown per marketplace
- "You make $X more per unit on Walmart": the insight that matters
AI-Powered Insights
Margin alerts, monthly business reports, review sentiment analysis, and natural language queries, powered by Claude AI.
- Automated margin alert explanations when profit drops
- Monthly PDF reports with charts and key takeaways
- Ask questions in plain English about your data
Amazon raised FBA fees in January 2026. Are your margins keeping up?
The average seller is paying $0.08 more per unit on fulfillment alone. Meanwhile, Walmart and Shopify have different fee structures that might work better for some of your products. Do you know which marketplace is most profitable for each SKU?
10 pages. Every metric that matters.
Overview, Products, COGS, Inventory, Marketplaces, Simulator, Insights, Reports, Settings, and Changelog.
P&L Overview
Revenue, fees, COGS, and net profit at a glance. Metric cards with trend arrows, layered area charts, fee breakdown donut, and marketplace comparison — all in one view.
- 5 metric cards: Revenue, COGS, Fees, Profit, Margin
- Revenue vs Costs layered area chart with event annotations
- Fee Breakdown donut with per-unit costs and trend arrows
Simple, transparent pricing
Start free. Upgrade when you're ready.
Solo
Billed annually · or $29/mo monthly
For single-marketplace sellers
- 1 marketplace
- 50 products
- Daily sync
- CSV export
- Per-SKU P&L
Starter
Billed annually · or $49/mo monthly
For two-channel sellers
- 2 marketplaces
- 150 products
- Daily sync
- Cross-marketplace compare
- Per-SKU P&L
Most popular
Professional
Billed annually · or $99/mo monthly
For multi-channel sellers
- All 3 marketplaces
- 500 products
- AI insights
- PDF reports
- 24hr support
Frequently asked questions
How does MultiTally get my data?
You connect your Amazon, Walmart, or Shopify account via secure OAuth. We pull orders, transactions, fees, and product data automatically. No manual uploads, no spreadsheets.
Is my data secure?
Credentials are encrypted at rest. We use Supabase Auth with row-level security, and all API communication is over HTTPS. We never store raw marketplace passwords.
How accurate are the profit calculations?
We map every fee type from settlement data, the same source your marketplace uses for payouts. This is financial-grade accuracy, not estimates. Built by an accountant, not just an engineer.
Can I try it before connecting my accounts?
Yes! Our free Marketplace Simulator lets you compare profitability across Amazon, Walmart, and Shopify for any product. No account required.
Which marketplaces are supported?
Amazon, Walmart, and Shopify are all live. Connect any combination. MultiTally normalizes data from all three into one unified P&L dashboard.
How is this different from Seller Board or Sellerboard?
Most tools only cover Amazon and estimate fees. MultiTally is built for cross-marketplace profitability across Amazon, Walmart, and Shopify. We map every fee type from settlement data (not estimates) and show true profit per SKU across all channels.
Stop guessing. Start knowing.
14-day free trial. No credit card. Full Professional features.